Ad-diction of the Day

Today i opened youtube as usual, usually skipping the ad that pops up as soon as i can but this time, something struck me.. there was an inner calling to continue to watch the ad to see what was going to happen... and so i did. It was a captivating video about hidden passions and in this case it was of Megan Fox trying to connect to her passion of marine life, teaching a dolphin to speak.. It sure inspires us to follow our passions because only then is time, money and boredom put to the side and true life starts to flow..

Pepsentertaiment

Pepsi's new 'King's Court' tv commercial ready for this year's superbowl sure does make you want to drink a nice pepsi if your singing makes the stainglass window in the tvc break into a million pieces of splendor after Xfactor's 2011 winner Melanie Amaro gives her one of a kind R.e.s.p.e.c.t voice orchestra. The king is played by Sir Elton John who sure makes being royal, very fashionable. Lady gaga? Looking for some hints for your next video. Come to Papa John!

Lighten up my day!

When we run ideas. where do we go to? Albert's einstein was right when he said "Look deep into nature, and then you will understand everything better." The answer came from the sun as BMW managed to use the same effect we have when we see the sun and close our eyes, seeing in our eyes, a circular image. so did the german brand, manage to place the BMW logo inside the heads of potential motorbike fans with the BMW Flash Projection. During a Superbike cinema commercial, the team flashed the BMW logo onto the eyes of the audience and at the end of the ad, the audience were asked to close their eyes and they would see the BMW logo. This creative idea n won Gold for Media Usage and Bronze for Film at the 2010 Epica Awards. Nobody know when the best ideas might come, but if they arrive, never lose them from your head. and dont forget BMW too! haha

Video for crazy creatives

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World Cup = Best Colour Therapy

Ole!!!!!!!!!!!!!!!!!! The World cup is on and let's get High with Colors!!!!

Ole ole ole!!!

The 19th FIFA World Cup is just around the corner and the world gets injected with loads of excitement and adrenaline to see which national soccer team will beat the other teams of the world and win that pride!

A really wild idea comes from the Dutch Football federation - Shirts that carry part of a soccer play with them!

Portfolio Night 8 Hong Kong

Last night was a night to remember. A night that concluded all the hard work, Harmeet and I have put into our wild portfolio. Days and especially long nights spent hiding in our creative secret place: POLYU school of design computer rooms. Our passion to create ideas that are not just there to make money and make clients happy but the ideas that will stand out and make living better, make life funner!! (Not sure if funner exists as a word) but i sounds good!

5.30pm: We find ourselves arriving at the Portfolio Night 8 event in Hong kong. Excitement fills our bodies as we head to the reception to get our name tags and find out which creative director will get to spy on our portfolio and see whether we have the ''creative sperms in us to give birth to some wonderful baby creations?''

The night was great: meeting so many creative people, getting great advice and not forgetting the yummy food and drinks waiting to get adopted by some hungry mouths!!

There are some lessons are learned for this experience:

1) Have faith in your work before you try explaining it to someone else.

2) Never feel bombarded when someone gives you comments but use it has a ladder to your success tree.

3) Have fun in what you do, no matter what!

Funky Adry on Portfolio website?

Chris Kyme spys on my portfolio

We create the world we live in

I was surfing the youtube waves and came across something that had to be posted on my blog. The world seen by others and the world seen by Berlusconi.

The best joke of the day!! Olè!!!!!!!!

Hollywood for a day

Ever though of being in an ad but never knew where the auditions were? Well, now all you gotta do is thank Internet for making life more interesting!! 

Online technology, where are you bringing us?

I'm thirsty to help

In life, we are born into a family, we cry as a baby and get whatever we want then we grow up and just take everything we have , like it will come every other day. One thing that we have and most of the time we forget others don't is Water.

Water plays a big role in our live especially for our survival. We use it to cook we use it to then wash the dishes that contained our food. We use it take a shower and then make our clothes we put on clean and presentable for every new day. We drink it. It helps us live!

Some people out there don't get the same benefits to get what they want that easy. They dream of a nice shower like how we dream of becoming rich and living the dream. A simple dollar can help a kid have his dream of survival. A dollar that replenishes his life to 40 days.

We are all in this world as a family and what we have is there to be shared! Let's save what we can to donate a smile on the face a person somewhere.

Who says advertising can't be used for the good?

Projects:

Unicef Tap water Project

Coca Cola Rain Project

Testa Verde?

The other day, i was passing by Hong Kong's underground MTR station and on both sides of the tunnel were ads telling the public about the Earth Hour 2010 happening on the 27 March where at 8.30 all around the world, lights will go black as we take part in the biggest awarness campaign against climate change! But at the side of my mind, poped out a doubt: The Hong kong public will do it but how bout the big shots of Hong Kong that don't really worry about saving as they are overloaded with fortune!?

Then i opened my email today and found out that Ferrari shocked the motoring intelligentsia gathered in Geneva for the prestigious Motor Show when they unveiled an environmentally friendly vehicle. It is a clear indication that prestigious supercar makers are beginning to take environmental concerns seriously.

Maybe we are all, actually, in this together?

Every small action, will give us a longer future!

People love People

Commercials nowadays have entered into the ''cupid arrow in the heart'' era! Every thing is not based on the brainwashing of the mind but on the touching of peoples' hearts or let's say soul! Starting from t-mobiles series of ads formed by a big bunch of people having loads of fun, either in a station or in a swimming pool. The main aim here is to tell people that having fun is cool! associating fun with their brand! What a smart idea! We all love FUN... So most of us will have t-mobile hiding in some part of out brain! The same techniques is used with Kamasutra which is linked to wild sex.. but actually to an indian: it's a path to reach enlightenment!

The new ad for Budweiser is linking a very famous band's song ( The beatles) to their famous Beer Brand! and how fun to add the sing-a-long in the commercial!

Let's all sing all together now!!

1,2,3, we all love Budweiser!

The video below shows how a big bunch of people can create a big excitement!

We support Blue

How many of us want to support a certain cause but aren't sure how to make it happen? Oxfam has chosen the slogan : ‘Demand action until you’re blue in the face’ for its new campaign to create awareness about the drastic climate change happening in the planet we live in. If you support it, Paint yourself BLUE! We won't want to be crying after for not making a step to prevent what we won't want to experience!

Fatboy Slim, Jarvis, Little Boots and VV Brown have taken part in the Blue Oxfam awareness Video to be shown at the famous Glastonbury festival where Oxfam tents are all over, waiting to happily paint you Blue!

So what you guys waiting for? Let's all get BLUE !!

Viva the Legend

Today, i switched on the Tv to watch something interesting and to my face was bombarded the Breaking News of the sudden death of The king of Pop , Michael Jackson! A person who has opened many hearts of people around the world with the wonderful words he wrote in his songs to give us the courage to change this world we live in and make it a wonderful place! He was like my guru! A cool One who amazed me with his energetic dance moves and his mythical moon walk that i always try to imitate in front of his videos on MTV. I was getting close but no one could beat his special talent.

Everything for him went rocking up to the stars: Singing in the Jackson 5, Michael started his inspirational carrier in the music industry! A kind of boost for every one to follow their dreams! We all can achieve anything we really want!

The last years of his life, was kind of troubled: Convictions of sexual abuse, frequent visits to courts, health problems! Feeling a kind of rejected by the world and a sense of loneliness, losing most of what he had like his amazing ''Neverland'' theme park. No matter how old he got, His fun inner child never abandoned him, making him a memory , we will never forget!

People who have said words that have touched us in some way,
Will remain in the Heart forever!