The new tvc for Extra Chewing gum really hints out a small message. A message of how in this life where everyone is looking to make a Big Impact.. it's actually really the small things that count. Love the final tagline they used to finish their tic. "Give Extra.. Get Extra!"
An clever emotional way of linking a chewing gum and seeing the potential of its silver lining and transforming it into a sharable origami..
What can you do today which is small but could mean alot to someone else?